Who said 2020 has been a disaster? Certainly not Elon Musk. He is storming his way up the Bloomberg Billionaire Index rankings, breathing down the neck of regulars like Jeff Bezos and Bill Gates. Tesla’s shares and stock value are climbing, its market value surging past the $100 billion mark. And, to add to his list of achievements this year, he’s become a father to X Æ A-Xii. I’ll confess though that I am much more excited about something else that he’s on track to produce – an entirely new industry based on networked energy.
Together with my team at Frost & Sullivan, we have been tracking Musk’s strategy closely over the years and here’s how we believe he’s going about creating it.
The Seven Point Strategy Behind Tesla’s Masterplan
The seven strategies at the core of Tesla’s masterplan—connectivity, electrification, autonomous, battery sustainability, data business model, new mobility and organizational structuring— would appear standard pre-requisites for any self-respecting automotive manufacturer. What’s different is how Musk has approached them as part of his larger global vision.